Few things will change your trajectory in life or business as much as learning to think clearly. Yet few of us recognize opportunities to think in the first place. You might believe you’re thinking clearly in the moments that matter most. But in all likelihood , when the pressure is on, you won’t be thinking at all. And your subsequent actions will inevitably move you further f...(展开全部)

What is it about the top tech product companies such as Amazon, Apple, Google, Netflix and Tesla that enables their record of consistent innovation? Most people think it’s because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how the...(展开全部)

The man "Business Week" calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing" -- the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it. Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditiona...(展开全部)

Your web site is a business--design it like one. Billions of dollars in spending decisions are influenced by web sites. So why aren't businesses laser-focused on designing their sites to maximize their Return on Investment (ROI)? Web design can do more than make a site look good--it can be a powerful strategic weapon that enhances financial returns and creates competitive adva...(展开全部)

唐娜·罗森塔尔(Donna Rosenthal) 伦敦经济学院国际关系(中东)硕士，以色列电视台新闻制作人，以色列广播电台和《耶路撒冷邮报》的记者，希伯来大学的讲师。在《纽约时报》、《洛杉矶时报》、《华盛顿邮报》、《纽约每日新闻》、《新闻周刊》和《大西洋》等报刊上发表许多文章。周游了60多个国家。曾报道了来自伊朗、黎巴嫩、埃及和约旦的消息，是第一个采访埃塞俄比亚边远山村。向以色列广播电台的听众介绍在草棚犹太会堂中村民向移民以色列的埃塞俄比亚犹太人祈祷的记者。三项罗威尔·托马斯奖的获得者(最佳调研报道、最佳冒险游记和外国报道)。

We are bombarded every day by reports of bad behavior, from sexual harassment to political corruption and bullying belligerence. It’s tempting to blame evil acts on evil people, but that leaves the rest us off the hook. Silence, after all, can perpetuate cruelty. Why We Act draws on the latest developments in psychology and neuroscience to tackle an urgent question: Why do so m...(展开全部)

Knowledge and expertise are highly valued in today’s business world. These values are introduced at an early age by our education system, and at work, we are assessed based on what we know—on having the answers and solutions. Our need for certainty, to know what’s going on, to have all the answers, exerts strong pressure in our lives. This important book offers an alternative, ...(展开全部)

The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work. While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. I...(展开全部)